Online Advertising Directory

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ONLINE PROMOTION & AD SUPPORT NETWORK

Chapter 1: Advertising Tutorials & Help

DID YOU KNOW:
In October, 2000, 3 magazines were sampled. Over 80% of the advertisers referenced their web site or email address in their advertisement.

Here are some excellent overview articles of online advertising for the internet.

Online Advertising Tutorials

Basics of Banners and Banner Exchanges
By Jim's World. (Old Virtual Promote Page.)

IAB Advertising ABCs
The Internet Ad Bureau's basics of internet advertising tutorial

Better Business Bureau's Advertising Codes
The Better Business Bureau's code of advertising

Internet Marketing 101
The basics of Internet Marketing by Ads Guide.com

Inc.com's Marketing & Advertising Help
This page is a small business support page from inc.com.

Advertising Primer
Ad Resource's Advertising Primer.

GENERAL REFERENCE SITES

Banner Tips.com
Devoted exclusively to banner ads, this is a great banner reference site with free email.

Advertising World
Links to EVERYTHING related to advertising

Ad Law.Com
Legal reference site

Channel 7
Everything about online ads including portfolios & whole section for new media.

Clickz.Com
Search engine and internet ad authority.

Ad Resources
Has areas devoted to internet advertising

Ad Week.com
Ad Week has up-to-date articles and Top 50s on all major areas of advertising. See also their links to Brand Week and Media Week.

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TOP AD MAGS:

These magazines are all top internet advertising web zines.

AdAge.Com
This is the internet version of the familiar Advertising Age magazine. Also has stats and ad agency listings.

Promo
This magazine has articles related to all aspects of ad campaign management.

Media Post
This is a great magazine that discusses both tradional and online ad media

The Standard.com
This is a general reference internet magazine that offers a lot of web business insights

Sam Mag.Com
This is a great advertising mag that devotes a lot of attention to advertising regular businesses on the internet

Internet World.com
This is a great internet trade mag to follow if you want to stay up on internet business in general

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